Commercial judgement
Test whether the expected return survives delivery costs, operational constraints and downside risk. Make the assumptions and trade-offs clear before money is committed.
Evangelize Consulting / Executive advisory & delivery
Executive experience.
Commercial judgement.
Accountable delivery.
Difficult decisions need people who understand what it takes to deliver them.
Evangelize helps boards, investors and executive teams address cost, performance and complex change. We assess the options, build the commercial case and lead delivery within an agreed mandate.
01 / Why Evangelize
Experience matters when the consequences are yours.
Our team comprises senior executives, each with more than 25 years’ experience. We bring industry leadership and major consulting backgrounds to decisions that affect investment, operations and business performance.
Sector experiencePrivate equityInvestment bankingInsuranceCommercial real estate
Operational understanding
Connect changes in technology, suppliers and organisation design to the services people rely on. Expose where a saving creates workload, cost or risk elsewhere.
Delivery responsibility
Define what we will lead, what your organisation must provide and who can make the decisions. Keep the agreed commercial case in view as delivery progresses.
02 / Where we help
Start with the business decision in front of you.
Whether the issue is a deal, a cost base or a programme under pressure, the work starts with the outcome you need and the constraints you face.
M&A strategy, integration and value realisation
Explore our M&A approachWill the deal deliver its return once the cost of making it work is included?
We connect deal thesis, target assessment and diligence findings to approval, Day 1 readiness and integration. Value assumptions carry through into delivery costs, dependencies and accountable benefit ownership.
Deal challenge · Integration economics · Synergy assurance
Cost, consumption and value
What creates the cost, and what can actually change it?
We connect business demand to service consumption, capacity and cost-to-serve. TBM and financial analysis expose the decisions behind spend, distinguish cash savings from reallocations and establish who can act.
Cost-to-serve · Demand controls · Supplier economics
Enterprise transformation and programme recovery
Does the programme still justify the money and effort ahead?
We test the remaining business case, delivery capacity and dependencies. Where performance has slipped, we establish what to recover, rescope or stop, then lead the agreed delivery response.
Business cases · Portfolio priorities · Delivery recovery
Operating model and service design
Can the organisation deliver the promise it makes?
We clarify service boundaries, decision rights and responsibilities across teams and suppliers. The design connects customer requirements to capacity, technology, cost and operational ownership.
Service ownership · Decision rights · Cost and capacity
AI, automation and governance
What work changes, who owns it and how will value be evidenced?
We assess use-case economics, data and technology dependencies, running costs and operational readiness. We help establish the ownership, controls and assurance required to move from experimentation into operational use.
Use-case economics · AI operating models · Assurance
03 / Selected executive experience
Responsibility at enterprise scale.
Examples from founder David Hole’s executive career, including roles held before Evangelize. They illustrate the scale and operating environments behind the work.
Commercial real estate / CBRE
£55m
EMEA technology budget
Leadership responsibility spanning 120 people and 27 countries, connecting technology services, digital products and regional business priorities.
Banking / Lloyds Banking Group
3.4m
Internet banking users
Delivery responsibility in the Lloyds–HBOS merger internet banking programme, where integration decisions affected customer service continuity.
Investment banking / Barclays Capital
$2.4m
Storage and hosting savings
Cost reduction delivered in an investment banking environment, with service availability and operational resilience central to the mandate.
04 / How we work
Keep the commercial case connected to delivery.
Commission a focused review, an executive delivery mandate or independent assurance. The scope determines our responsibility; your organisation retains its investment and risk decisions.
- 01 / Establish
Agree the decision
Define the outcome, scope, evidence gaps and constraints.
- 02 / Assess
Test the economics
Compare options, whole-life costs, benefits and delivery risks.
- 03 / Mobilise
Make ownership explicit
Agree the recommendation, decision authority and delivery responsibilities.
- 04 / Deliver & review
Check what changes
Lead or assure the agreed work and test benefits against the baseline.
What you receive
A clear decision case, costed options, an accountable delivery plan and an agreed basis for measuring results.
05 / The system behind the work
Executive judgement. Supported by EPF.
Enterprise Performance Fabric (EPF) is Evangelize’s enterprise decision management system. It connects evidence, economics, ownership and execution throughout an engagement. EPF structures the analysis so assumptions remain visible, recommendations have a clear basis and benefits can be checked against what was approved.
Evidence you can traceEconomics you can challengeOwnership you can identify
Four ways to engage
Choose the right entry point for the problem you need to solve.
Start with baseline clarity, scale into cost intelligence, or use EPF-Fusion where the enterprise problem cuts across strategy, economics, operating model, governance, and AI execution.
Baseline assessment and optimisation review
EPF-Core
Find the truth before you found the fix.
EPF-Core creates a structured view of what exists, what it costs, who owns it, where decisions are stuck, and which optimisation opportunities are safe to pursue first.
Best For
Enterprises that need a fast, credible baseline of technology cost, ownership, governance, and optimisation potential.
Cost intelligence and accountability platform
EPF-Cost IQ
Turn cost reporting into decision management.
EPF-Cost IQ converts cost information into an operating system for financial control, consumption behaviour, service ownership, and executive decision cadence.
Best For
Enterprises that already have cost data but lack decision accountability, consumption visibility, or trusted management reporting.
Tailored enterprise solution architecture
EPF-Fusion
A completely tailored solution.
EPF-Fusion designs an integrated response where the issue cannot be solved by a single dashboard, diagnostic, operating model change, or cost reduction programme.
Best For
Complex enterprise problems involving strategy, economics, operating model, governance, technology, suppliers, AI, and behaviour at the same time.
Regulatory obligations and governance
EPF-Halo
Map compliance to operational reality.
Halo maps the regulatory obligations to your operational reality, names the owners, classifies the gaps, and produces a compliance position you can take to the board and the regulator.
Best For
Enterprises facing regulatory change, compliance risk, or governance uncertainty who need a credible position to defend.
Why now
Complexity is not the problem. Lack of clarity is.
Cost without ownership becomes waste.
Transformation without evidence is just activity.
Enterprises are investing heavily in AI, digital platforms, and transformation. The hard question is whether those investments are connected to clear economics, accountable owners, operating model readiness, and measurable delivery outcomes.
EPF creates the bridge between
Investment
Ownership
Execution
Measurable enterprise value
Start with cost clarity. Leave with decision control.
EPF-Core is the recommended first step for enterprise teams who need a fast, structured view of ownership, cost, governance, and optimisation potential.
Get in touch
Start the conversation
Tell us about your enterprise challenges and we'll show you how EPF can help.